What does EDM (Exact Data Match) enable organizations to do?

EDM, or Exact Data Match, empowers organizations to perform structured data matching on specific types of data within their systems. This feature is particularly beneficial for enhancing data governance and compliance practices, as it allows organizations to identify and manage sensitive information accurately. For instance, if an organization needs to locate personally identifiable information (PII) within its datasets, EDM helps pinpoint these exact data points, enabling more effective data management and protection strategies.

Utilizing EDM can facilitate compliance with various regulations, such as GDPR or HIPAA, by ensuring that sensitive data is recognized and handled appropriately according to the respective legal requirements. This structured approach reduces the likelihood of data breaches and increases the organization’s ability to enforce data policies effectively.